Did you know that 84% of decision-makers use social networks to make purchasing decisions? *
This statistic highlights the growing importance of social networks in the decision-making process.
In BtoB, using social networks to identify, interact with, and better understand your prospects is now essential to optimize your prospecting.
LinkedIn plays a central role in your social selling strategy as the go-to platform for reaching your professional targets, with over 50% of B2B buyers searching for information there.
*LinkedIn, 2022
Today, Sales Enablers and AI accelerate and automate social selling, which optimizes your actions while saving time. However, uncontrolled use of these tools can lead to a lack of personalization and authenticity, impacting your ability to reach your target audience.
So, if you too want to develop your network on LinkedIn and obtain qualified leads to convert them into customers, but you don't know where to start or which tools to use, don't miss our dedicated webinar.
This webinar will provide you with valuable keys to successfully implement your social selling strategy on LinkedIn using AI.
In this program, we'll guide you through each key stage of social selling, providing concrete examples of tools, their benefits, and their risks:
- Contact: Identify the ideal contact and build a core audience. 🎯
- Context: Understand your target audience to create a tailored offer. 🔍
- Content: Create and share relevant content for your audience. ✍🏻
- Conversation: Engage your target audience in a personal and direct manner. 💬
- Conversion: Turn your contacts into customers. 🚀
