Kestio

Webinar

Customer Relationship Management tools : The dedicated "Q&A" Webinar

Nicolas Boissard, Marketing Director of Kestio and CRM expert

Hosted by Nicolas Boissard,

Marketing Director of Kestio

 

The customer relationship management tools tools have become essential to maintain an optimal relationship with your prospects and customers. And the past year has only amplified this reality...

 

Pourtant, de nombreuses Kestions autour des outils CRM reviennent régulièrement auprès des dirigeants que nous accompagnons.

Pour vous aider à y voir plus clair, notre Directeur Marketing, Nicolas Boissard, anime un Webinar spécial Kestions-Réponses sur le sujet.

Discover here the first keys to answer your many questions about customer relationship management.

 

Which customer relationship management tool should you choose for a VSE?

 Pour la gestion d’une petite entreprise, l’objectif est d’aller à l’essentiel. Il faut alors définir en amont ses besoins prioritaires (commercial, suivi client), puis choisir une solution spécialisée dans cette expertise. Les solutions plus complexes risquent de perdre les petites entreprises. NoCRM, Pipedrive, Zoho Bigin sont des outils de gestion de la relation client particulièrement adaptés aux TPE.
 
 

How do I get my CRM accepted by employees?

 

One of the challenges of a CRM is that it is frequently used by all your employees. To do this, the tool must provide precise answers to problems common to your employees. The CRM must facilitate the daily management of your company's customer relations. The solution must not be an additional constraint. As soon as the CRM leads to simplifying what was once complex, it will be accepted by your employees!

 

Which CRM combines prospecting and customer relations?

The follow-up of the canvassing and customer relationship management are indeed the two key points of a CRM. The majority of solutions offer the management of these two aspectseven tools such as Pipedrive, which is very much focused on opportunity management. The challenge is therefore to The challenge is therefore to define the rules to be applied The challenge is therefore to define the rules to be applied in your organisation beforehand, and then to integrate them into your CRM.

 

If you want to go further in the optimization of your CRM project, discover all our dedicated articles by clicking here.

Newsletter Kestio : Toute notre expertise commerciale et marketing à portée de clic !