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The 5 major trends in digital consumption: challenges and opportunities for retailers.

The FEVAD (Fédération du e-commerce et de la vente à distance), founded in 1957, today federates nearly 500 distance-selling companies (Internet, catalog, mail order, telephone...) and nearly 600 websites. A representative organization of the e-commerce and distance-selling sector, FEVAD has released, in collaboration with Médiamétrie//NetRatings, its 8th barometer on Internet users' purchasing behavior and trends in digital consumption.

Five major trends stand out, representing challenges for an entire segment of the French and European economy, particularly in the current climate.

 

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