On this occasion, Fabien COMTET - President and Founder of KESTIO, and Cédric RICHARD - Digital Expert Consultant will present an expert conference on the theme: Measuring the quality of Customer Experience: 5 steps to implement this system in your company.
A few words about this conference:
Today, more and more companies are convinced that improving the Customer Experience is essential to developing a strong and memorable relationship with their customers.
However, there are three major questions:
- How to define the stages of the multi-channel customer journey, taking into account the different customer segments and identifying the critical moments in a relevant way?
- How to measure the quality of the customer experience delivered by the company throughout the customerjourney?
- How can we prioritise improvements to the journey to eliminate disappointing moments and create enchantment?
Through this conference, KESTIO will give you concrete answers and present its "WEX Score© " methodology applied to its clients (CASTORAMA, GEMALTO).
You will discover in 5 key steps how to implement it in your company.
Practical information :
When and where?
14,15 & 16 April 2015, in PARIS - Portes de Versailles - Pavillon 7.1
Timetable:
From 9 am to 6 pm
Practical access information (train, public transport, car):
- Metro: Line 12 - Porte de Versailles station
- Bus: Lines 39, 80 - Porte de Versailles - Parc des Expositions stop
- Tramway: T3 - Porte de Versailles - Parc des Expositions stop