Webinar

In this special Webinar, Kestio's Marketing Director Nicolas Boissard welcomes Jean-Michel Gillet, founder of MobiCRM. Together, they present the main features of CRM tools that can help your sales teams in their daily work of prospecting and customer relations.

Some statistics on CRM projects and tools

According to a survey conducted by Kestio among 150 companies that have implemented a CRM tool(which you can find by clicking here)...

• The majority of companies recognise the positive benefits of CRM, but almost 75% of them observe resistance to the use of CRM
• 44% of respondents report an increase in leads due to the development of their CRM
• 48% of respondents find the CRM to be out of step with their needs
• Only 14% of companies surveyed are satisfied and consider that the CRM tool has been successfully adopted

The implementation and use of a CRM can therefore quickly become counterproductive and impose itself as a constraint on its teams. So how can a CRM make the day-to-day work of salespeople easier?

Recurring business activities that can be facilitated by a CRM tool

Prospecting

Management of commercial activity

Management and monitoring of opportunities

Steering the team

Data enrichment, time management, conversation threads... These different functionalities, common to most CRMs and presented in this Webinar, can easily allow your teams to optimise their productivity.

Discovering CRM tools

To find out more, read the feedback from 150 companies that have implemented a CRM project, as well as our advice on how your CRM can really increase the productivity of your teams: download the white paper.

You can also visit the MobiCRM website to discover the solution in more detail.