Digital transformation is not just about new mobile devices or more agile software. The digitalization of sales processes involves significant organizational changes, bets to be taken, and new attitudes to be adopted. While the impact of digital technology is monumental, the path to success in this connected world is not so simple.
That's why KESTIO offers you this white paper on the theme of sales performance. Our goal: to give you keys to understanding and action to seize business opportunities in the current context.
Sales Organization
"Everybody is a Salesperson." Salespeople must play as a team!
Commercial Digitalization
What has changed in recent years, and how to make the digital shift
Evolution of the sales function
The advisory approach: the science of listening and the art of questioning
72% of B2B buyers research on social networks before buying…
Only 22% of them then directly contact the supplier.
46% of professionals are now 'digital natives'...
81% of them are decision-makers for purchasing decisions.
Today, it takes an average of 8 cold call attempts to reach a prospect, compared to just 3 fifteen years ago.
We help companies improve their turnover and profitability. We act on the levers of customer acquisition and loyalty.
We address the five dimensions of change:
Strategy, Organization, Processes, Information System and Skills.
